Monday, April 12, 2010

Three Cheers for a (Very) Creative Client!

Congratulations, Fredrikson & Byron! The "Lawyers & the Louvre" campaign which they created -- and for which we shot the photography -- recently scooped up major kudos, and we mean, major!

Our client attended the awards banquet knowing they had been selected as a "finalist" in the 2010 National Your Honors Award from the Legal Marketing Association. But, when their category was announced, they did not hear their name called. Instead, at the evening's end, Fredrikson & Byron was singled out as "Best of Show" across all categories and above all 250 competing submissions! The presenters specifically noted the campaign's creativity and praised the mid-size firm for out-shining firms that typically have larger teams and budgets.

It's incredibly rewarding to watch my clients succeed and to hear why they chose me for the photography. The designer at Fredrikson & Byron told us, "I knew Joe could capture the essence and passion of the attorneys for this shoot, that they wouldn't look stiff or posed."









0 comments:

Post a Comment